Retail Management, Global Edition (Berman Barry R.) Kock

For courses in Retail Management. A contemporary text that helps students thrive in today’s retailing industry Retail Management: A Strategic Approach is built on the fundamental principle that retailers have to plan for and adapt to a complex, changing environment. Without a pre-defined and …

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For courses in Retail Management. A contemporary text that helps students thrive in today’s retailing industry Retail Management: A Strategic Approach is built on the fundamental principle that retailers have to plan for and adapt to a complex, changing environment. Without a pre-defined and well-integrated strategy, retailers may flounder and

Specyfikacja

Podstawowe informacje

Wydawnictwo
  • Pearson
Okładka
  • Miękka
Rok wydania
  • 2017
Ilość stron
  • 624
Język
  • Po angielsku
ISBN
  • 9781292214672